Pacific Salmon Foundation (PSF) is a non-profit environmental organization dedicated to the conservation and restoration of wild Pacific salmon and their habitats in B.C. and the Yukon.
Using the established brand and working closely with the team, I have been creating biannual acquisition letters, and their seasonal magazine Salmon Steward, a printed round-up of projects, community efforts and ventures, showcasing where PSF’s generous donor contributions go.
I have also had the delight of illustrating the mascots, and creating the maps, for PSF’s 2025 Salmon Spotting campaign.
To learn more about the organization: psf.ca
